Practical guide · Search topic: Webflow website analytics setup
Add website analytics to Webflow and verify it works
In Webflow, analytics code is typically added through the site’s supported custom-code settings or an integration. The important detail is to publish the change to the domain you intend to measure and test the live page, not just the designer preview.
What the query can—and cannot—measure
Use one shared installation rather than pasting the same tracker into multiple page templates. Confirm the site ID and domain match, check whether a consent manager delays the script, and test navigation on the published site. Avoid adding personal data to query strings or custom events.
A practical way to do it
After publishing, use your analytics product’s install status or a controlled test visit to confirm a pageview arrives. Recheck after changing templates or site-wide scripts.
A useful checklist
- Add the tag once in the site-wide head area.
- Publish to the correct custom domain.
- Verify one controlled pageview and no duplicate installs.
Limits to keep in mind
Webflow’s interface and plan rules can change; consult current official instructions before editing custom code.
Questions
Why do Webflow visits not appear?
Check publishing, domain registration, blockers, consent rules and the site ID.
Should I add code to every page?
A site-wide header is usually less error-prone than repeated page snippets.
Sources and further reading
Related pages
Install guide & docs · quietstats Under 1 KB script and single-page apps · quietstats cookie-free analytics Zero cookies, privacy built in · quietstats cookie-free analytics
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