Traffic forecast

What it is

A Forecast card under the trend chart: visitors expected over the next 7 and 14 days, a likely range for each, whether traffic is trending up or down per week, your busiest and quietest weekday, and a chart that carries the last four weeks forward as a dashed line with a shaded range. A table lists the forecast day by day.

Why it matters

Planning a launch, a sale or a newsletter is easier when you know what a normal week looks like. The forecast also makes a real change obvious: if a week lands well outside the shaded range, something happened.

How it works

1. Uses the daily visitor totals already on your dashboard: no extra tracking and nothing new stored.
2. Takes up to the last 56 full days since tracking started (today is left out because it is not finished), works out your weekday pattern, then fits a gentle trend line.
3. The trend is damped by half, so one good week does not run away with the projection.
4. The shaded range covers about 8 in 10 past days; it widens the further ahead it looks.
5. Shown when the date range runs up to today and has at least 10 full days with data. On shorter ranges the card offers a one-tap switch to 30 days.

Set it up

Nothing to set up: it works with the standard one-line script.

<script data-host="https://quietstats.co.uk" data-dnt="true" src="https://quietstats.co.uk/js/script.js" id="YOUR_SITE_ID" async defer></script>

Privacy: what is and isn’t collected

Collected

• Nothing new: daily visitor totals you already collect

Never collected

• Cookies, localStorage or anything else stored on the visitor’s device
• IP addresses or user agents (used in memory, then discarded)
• Anything that links a visitor across days (the visitor ID resets daily)

How quietstats works, and the legal caveats →

Rows and limits

• Needs at least 10 full days of data
• Looks 14 days ahead
• Rows: 0 read beyond the dashboard, 0 written

“Rows” are database rows written, which is what our hosting is billed on. Reads are not rows written. Methodology →