Sources and channels

What it is

A referrer list with icons and a channel donut. Each referrer is the domain only, never the full referring URL.

Why it matters

Know which places actually send people, so you can do more of what works.

How it works

1. The script sends the referrer; only its domain is stored.
2. Domains are grouped into channels by known lists (search engines, social networks, AI assistants), and UTM medium decides Email and Paid.
3. No referrer means Direct.

Set it up

Nothing to set up: it works with the standard one-line script.

<script data-host="https://quietstats.co.uk" data-dnt="true" src="https://quietstats.co.uk/js/script.js" id="YOUR_SITE_ID" async defer></script>

Privacy: what is and isn’t collected

Collected

• Referrer domain
• UTM medium for the channel

Never collected

• The full referring URL or its query string
• Cookies, localStorage or anything else stored on the visitor’s device
• IP addresses or user agents (used in memory, then discarded)
• Anything that links a visitor across days (the visitor ID resets daily)

How quietstats works, and the legal caveats →

Rows and limits

• Rows: 0 extra per pageview

“Rows” are database rows written, which is what our hosting is billed on. Reads are not rows written. Methodology →